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Customers Council To Improve Customers Digital Journey

Main discussion points included improving the customer journey on all smart service channels and enhancing digital payments channels.

Customers Council of Dubai’s Roads and Transport Authority (RTA) discussed ways and means of improving the smart services delivered to both the public and business community in Dubai. Main discussion points included improving the customer journey on all smart service channels and enhancing digital payments channels.

“RTA is keen to maintain close communication with clients and cares for their views, suggestions and feedback about our services. We are aware of the significant role of our smart services in shaping the future of mobility in the UAE, especially Dubai. We have therefore got to explore the best means of improving and delivering such services to the highest satisfaction of our customers,” said Mohammed Obaid Al Mulla, RTA Board Member and Chairman of Customers Council.

The Customers Council directed the Smart Services Department at RTA’s Corporate Technology Support Services Sector to give every attention to proposals and ideas contributed by the floor. The Department was also requested to assess the feasibility of such suggestions and communicate with initiators towards ensuring the improvement of service offering.

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