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Sharjah Museums Department Holds Al Khan Beach Cleanup Campaign


o Aimed at increasing public awareness and appreciation of the coastal environment of Sharjah o More than 1000 volunteers take part in day-long campaign










 Building on ‘Because We Care,’ the new initiative of Sharjah Museums Department (SMD), Sharjah Aquarium and Sharjah Maritime Museum successfully held the Al Khan Beach Cleanup campaign covering the beach as well as seabed cleaning. More than 1000 volunteers including members of government establishments and non-governmental organizations participated in the event.

 
Manal Ataya, Director General, Sharjah Museums Department (SMD), said: “The cleanup campaign further builds on the popularity of Sharjah Aquarium and Sharjah Maritime Museum and the phenomenal interest of the public in marine life. In less than one year, we have hosted more than one million visitors, and we make concerted efforts to underscore the importance of protecting the marine environment. The campaign highlights how every member in the society can play a role in protecting the environment.”
 
“It’s excellent to see how interested and enthusiastic people are making a difference. Data on the rubbish collected will be submitted to Ocean Conservancy, which analyses and publishes data every year in more than 80 countries. This helps scientists, the public and decision makers to understand the various aspects of marine pollution and thus implement and improve regulations to manage it,” said Kerwin Porter, Curator of Sharjah Aquarium.
 
Khawla Almuhrizi, Curator of Sharjah Maritime Museum, said: “The cleanup campaign is in line with Sharjah Museums Department’s objective of enhancing awareness on the importance of a clean environment and engaging the public to actively participate in cleaning up the surroundings. It also strengthens awareness and the appreciation of Sharjah’s coastal environments as our marine ecosystem is the largest, has the greatest bio-diversity and is the most bio-productive.”
 
The event included recycling and drawing workshops for children, and families that collected unusual pieces of rubbish or the most rubbish were rewarded. 
 
Khaled Al Huraimel, General Manager of Bee’ah, the Sharjah Environment Company, said: “Bee’ah is proud to be the main sponsor of this important event and to partner with Sharjah Aquarium and Sharjah Maritime Museum to look after our environment. The Al Khan beach is an area of outstanding natural beauty and it is vital that we keep it clean and free from litter, not just for ourselves but also for the abundance of wildlife our coast supports. It is heartwarming to see the people’s enthusiasm for this beach clean-up and Bee’ah is committed to giving every assistance and opportunity to those wishing to help make Sharjah a cleaner and healthier place to work and live.” 
 
A representative from Sharjah Museums Department honoured Bee’ah, the main sponsor of the campaign, and other sponsors such as Sharjah Municipality, Sharjah Co-Op, Sharjah Television, Sharjah Islamic Bank, Abu Dhabi Islamic Bank, Masafi and Sammach.
 
The Sharjah Museums Department, established in 2006 by His Highness Dr. Sheikh Sultan Bin Mohammed Al Qasimi, Member of Supreme Council and Ruler of Sharjah, aims to promote the emirate’s rich legacy of arts, heritage and culture. For more information on Sharjah Museums Department, please visit the website www.sharjahmuseums.ae. 
 

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