Al Qasba To Showcase Latest Touristic Attractions At ITB Berlin 2010

Fourth - year participation aims at attracting global tourists to Sharjah’s leading tourist destination

Al Qasba, the premiere tourist, cultural and entertainment destination in the emirate of Sharjah has announced its participation in ITB Berlin 2010, the largest global tourism and travel exhibition, for the fourth consecutive year. Al Qasba officials have revealed that the objective of the participation will be to introduce the many attractions that Al Qasba and the Emirate of Sharjah offer and to draw more visitors to the picturesque destination.

Representatives of Al Qasba will be educating trade visitors and general public about the new offerings in Hall 21A. Running from March 10-14 at the Messe Berlin exhibition centre, ITB Berlin is expected to showcase the world’s hottest destinations with the participation of over 11,000 exhibitors from around the globe.

Commenting on the participation, Hazem Sawaf, Sales and Marketing Director of the Al Qasba Development Authority said, “Al Qasba has positioned itself as the premier cultural, entertainment and tourism destination of the region in a very short span of time thanks to a combination of dynamics of effort by a great workforce and a truly delightful location. Our previous participations at ITB Berlin as well as other travel and tourism sector exhibitions have proved that such participation indeed educates visitors not just about Al Qasba, but the UAE and the emirate of Sharjah as well.”

“We are looking forward for our fourth consecutive participation in one of the world’s top exhibitions and we are eager to talk directly to our target audiences including tour operators, residents and tourists from various nationalities and age groups,” added Sawaf.

Positioned as a popular destination in Sharjah, Al Qasba offers a unique mix of high quality dining, entertainment, cultural events and lucrative business opportunities. Furthermore, Al Qasba houses the ‘Etisalat -Eye of the Emirates’, a giant Ferris wheel offering 360 degree aerial views of the Buheira cornice, lagoons and landscape. Al Qasba will celebrate this year the fifth year anniversary of the 60 meters high wheel in April.

“We have what it takes to be a leading tourist and entertainment destination in the world, our visitors can enjoy the best of dining, fun experiences and a wide variety of year-round events. We have witnessed an amazing visitors’ turnout in 2009 and our plans in 2010 will be to drive the figures higher,” concluded Sawaf.

Providing a unique mix of high quality dining, entertainment, cultural events and lucrative business opportunities, Al Qasba aspires to become a major tourist attraction destination on the regional and global scales, and strives to offer a combination of leisure and business through high quality events and services.
 

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